by Cody Jerry | Apr 8, 2020 | Marketing Strategy
As the Director of Digital Strategy at Search Engines MD, which is vague enough that most job inquiries don’t come through me. The benefit of any potential employee is that they won’t get asked, “well, what have you done and how did you do it?” I’m not looking for a...
by Cody Jerry | Apr 3, 2020 | Conversion Rate Optimization
How and when your message is communicated is essential for the impact of any messaging your company is producing. For dealerships in the Covid era, that means putting your cleanliness messaging in front of people when they are making that initial decision to pursue...
by Cody Jerry | Mar 25, 2020 | Conversion Rate Optimization
The intent of a “Why Buy” message is to demonstrate why your business is special for anyone who visits the website. The premise is that you can stand out from the crowd with a unique message that can build value in a company before communication has started. In...
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